Monday, November 14, 2011

Immortals Reigns Top Box Office!

Immortals Reigns Top Box Office!
Olympian warrior movie called "Immortals" may not have been the next 300, but it was at least strong enough to claim the top spot at the box office this weekend. Jack and Jill opened lower than most major Adam Sandler movies, and only $500,000 currently separates it from strong holdover Puss in Boots. The weekend's third new movie, J. Edgar, failed to exceed modest expectations. With three movies over $25 million, overall box office was up at least 12 percent from the same period last year. Immortals debuted to an estimated $32 million, which is less than half of 300's $70.9 million and also way off from Clash of the Titans's $61.2 million. While those are both very similar movies, it's a slightly unfair comparison given the marketing dominance exercised by their distributor Warner Bros. In its own right, Immortals was actually very impressive. It is distributor Relativity Media's best opening ever by a long shot

Issue Date : 14 November 2011
Rank     Title     Weekend     Gross     Weeks
1         Immortals (2011)     $32M     $32M     1
2         Jack and Jill (2011)     $26M     $26M     1
3         Puss in Boots (2011)     $25.5M     $109M     3
4         Tower Heist (2011)     $13.2M     $43.9M     2
5         J. Edgar (2011)     $11.5M     $11.6M     1
6         A Very Harold & Kumar 3D Christmas (2011)     $5.9M     $23.2M     2
7         In Time (2011)     $4.15M     $30.7M     3
8         Paranormal Activity 3 (2011)     $3.62M     $101M     4
9         Footloose (2011)     $2.73M     $48.9M     5
10         Real Steel (2011)     $2M     $81.7M     6

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